Welcome to Paso Robles
Escape to the majestic rolling hills and celebrated wineries of Paso Robles. Located midway between Los Angeles and San Francisco and bordered by coastal Highway 1 and the 101, Paso Robles is California wine country with beach access and Michelin star dining. A community of cowboys and innovators, it's where world-class food, wine and art meet small-town charm.
The Bovine Classic Gravel Ride
America’s 4th hardest cow-themed gravel fondo returns October 23–25 with The Bovine Classic in Paso Robles and Atascadero. Riders can take on three routes designed for varying skill levels, featuring challenging courses, scenic backroads, and the spirit of old California. Make it a weekend with family, friends, and the best of Paso Robles wine country and SLO style.
Savor Real California
The Insider's Guide to Paso Robles
Explore Paso Robles Wine Country, Michelin-Star Dining, Activities, Adventures and more.
Plan Your Next Trip
Explore our itineraries below to design your next trip
ANNUAL
EVENTS
First Saturday at Studios on the Park
Oct 04, 2025Paso Robles Horse Park Shows
Oct 09, 2025 - Nov 16, 2025Pioneer Day
Oct 11, 2025Third Saturdays at Studios on the Park
Oct 18, 2025The Bovine Classic Gravel Ride
Oct 23, 2025 - Oct 25, 2025Dia de los Muertos Festival
Oct 25, 2025The Paderewski Festival
Nov 06, 2025 - Nov 09, 2025Paso Garagiste Festival
Nov 07, 2025 - Nov 10, 2025Warbirds Wheels & Wings Car Show
Nov 08, 2025Annual Downtown Lighting Ceremony
Nov 28, 2025Shop Small Saturday
Nov 29, 2025Christmas Light Parade
Dec 06, 2025Annual Vine Street Victorian Showcase
Dec 13, 2025Cab Franc Masters
Mar 16, 2026Paso Robles Olive & Lavender Festival
May 10, 20263 Artists Retrospective Reveal
Oct 04, 2025A Higher Place Tasting
Oct 04, 2025Above and Below the Surface
Oct 04, 2025 - Oct 26, 2025Archery at cass winery
Oct 04, 2025California Lavender Honey Farm Tour And Tastings
Oct 04, 2025LATEST
BLOG POSTS
Celebrate Hispanic and Latin Heritage Month in Paso Robles
Paso Robles is a place where culture, tradition, and innovation thrive together. Each September and October, Hispanic Heritage Month offers the chance to honor the contributions of Hispanic and Latinx communities who continue to shape the region’s food, wine, and hospitality. In Paso Robles, that
Read moreCelebrating California Wine Month
September 1 marks the start of California Wine Month AND the unofficial start of harvest season! With over 200 wineries in Paso Robles, we’ll be celebrating our favorite thing (🍷) all month long to celebrate the hardworking winemakers and vignerons who make it all possible. Get ready for grape
Read moreLong Weekend in Paso
As another exciting summer shifts into a busy fall, it's time for a much deserved break to soak up the end of the season. Nothing beats a long weekend... Whether you're into history, cuisine, outdoor adventure or just looking for a lazy weekend in one of the best small towns on the Central Coast,
Read morePaso Robles Distillery Trail
Paso Robles, Heart of Wine… and Now Spirits too! Move over wine, Paso is not just a wine country anymore! Paso Robles has always been home to many world-renowned winemakers, but in the past decade distillers have been making their own spot in this community too. California’s only designated
Read moreIN THE NEWS
Discover what others are saying about Paso Robles wine country with our news and accolades.
Learn MoreDISCOVER EXPERIENCES
From wine tasting to horseback riding to relaxing spa days, you can do it all in Paso Robles.
Learn MorePLAN YOUR EVENT
Paso Robles has a wide variety of event spaces. From wineries to Paso Robles Event Center, there is a place to suit your...
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